Are you ready to make an impact? It begins with your brand.
FAQ
What is brand strategy?
Brand strategy is your roadmap to authentic connections, and all about defining the heart and soul of your brand. By clarifying what you stand for, your beliefs, mission, values, and goals, this strategic blueprint guides every aspect of how you present and position your brand in the marketplace.
Why is this important? A well-crafted brand strategy ensures that every piece of content, every interaction, and every design element speaks with one cohesive voice, resonating deeply with your audience and setting you apart from the competition.
What is brand identity design?
Brand identity design is the art of crafting a cohesive visual and communicative identity, strategically rooted in the core of your brand. It encompasses a distinctive logo suite, harmonious colour palette, a tailored typography system, imagery, as well as tone and voice. This foundation not only positions your brand effectively but also encapsulates the essence of your brand’s personality to resonate with your ideal customers.
What’s included in a typical brand design package?
Our brand design packages include strategy, a logo suite, colour palette, typography selection, custom brand elements such as textures, backgrounds and illustrations, along with detailed brand guidelines to help you implement it anywhere. We offer additional assets like business card templates, social media graphics, and website design options à la carte. Packages can be customized based on business needs.
How long does the brand design process take?
The timeline for brand design depends on the scope and complexity of the project. On average, a full brand design can take 4-6 weeks, from initial discovery to final handover, but smaller projects may be completed more quickly.
What is your brand design process like?
Our collaborative, streamlined and thoughtful process includes a discovery phase to understand your brand goals and audience. Followed by research, initial concept development, revision rounds, and finally delivering the polished brand assets with guidelines to help you implement them effectively.
What is the investment?
Brand design pricing varies based on the business goals, complexity and elements included. Entry-level packages start at $3500, while more comprehensive packages that include brand strategy and multiple assets are $5000-$7000+. We will assess the project scope on our discovery call and provide a custom quote.
What if I don’t like the designs?
Our design process is highly collaborative, including two to three rounds of revisions to perfect your designs. By prioritizing open communication, strategic planning, and a clear creative direction from the start, we ensure everyone is aligned on the goals and vision. This strong foundation helps us develop designs that resonate with you right from the beginning. Our aim is to create designs you love, crafted through a seamless and inclusive process.
How will I receive my final files?
All final files are delivered in various formats for both print and digital use. These include PNG, JPEG, PDF, and vector formats (such as SVG or EPS) as well as a detailed brand guideline document.
I’m ready to start a new project! How do we begin?
If you are ready to work with us, please fill out our inquiry form. You will hear back within 48 hours to set up a discovery call to go over your project details and answer any questions you may have to determine whether we are a good fit to work together. If so, we will send over a custom proposal.
Once you sign off on the package of your choice, we will send over our contract, invoice, and a welcome guide, which outlines the project timeline and scope of work.
Testimonials
